JOHANNES LEONARDO
July 2019- January 2020
Senior Integrated Producer | Johannes Leonardo| New York, NY
Served as senior producer for Mass Mutual, aiding in everyday production needs ranging from broadcast to print to digital website updates.
Concepted with creative teams to ensure ideas would fit within budget and timing parameters.
Created estimates, cut purchase orders and approved invoices for all productions.
Advised on creation/ building out of fully functioning in house edit suite for post production needs.
FCB New York
November 2016- July 2019
Senior Integrated Producer | FCB New York | New York , NY
Produced broadcast and online content for major brands such as Amtrak, Burger King, Lincoln Financial, Nivea, Jamaica Tourism Board, LG, Ad Council, and FDA Anti-Smoking campaigns.
Concepted with creative teams to help ensure productions can be executed within certain budget and timing parameters.
Helped create a departmental process & production book to streamline the process of producer/project assignment throughout the agency.
Created a functional edit suite for in house projects and new business pitches to help with quick turn around projects at a low cost.
Publicis
March 2013- November 2016
Associate Producer | Publicis Worldwide, North America | New York, NY
Produced broadcast, online, and radio content for over forty major brands such as P&G (Homecare & Healthcare), L'Oreal, Cadillac, Abbott Nutrition, Citibank, Nestle, Merck, Eliquis, Humira, Red Lobster, Heineken, etc.
Ran in house post production, overseeing four staff editors to manage schedules, projects and any post production projects.
Collaborated with creative and account teams to align with client objectives and ensuring all deadlines are met.
Executed creative concepts from pre-production to facilitating shoots, and overseeing the post production until final delivery.
Managed outside vendors such as audio houses, casting agents, post houses, and production companies to ensure completion of spots.
Tracked budgets of each project and maintain all paperwork such as talent and production contracts.
Assisted on location for production shoots.
Viacom/MTV
November 2012-February 2013
Production Assistant/Writer | MTV Networks | New York, NY
Pitched and wrote original stories for MTV's hip hop blog- Rapfix.
Edited and posted stories daily to website.
Utilized SEO to drive traffic onto website.
Brainstormed with other freelance writers on new story ideas geared towards a target demographic.
Organized permits and insurance to ensure all production needs are met before each shoot.
Scheduled location shoots for promos and commercials with production managers.